Local Teams. One NAPA Network.
Change Management & Communications Director
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Location Atlanta, Georgia
- Category Strategy & Transformation
- Job ID R25_0000042007
- Date posted 11/24/2025
- Brand NAPA
- Status Full time
- Job Type On-Site
Job Summary
The Director of Change Management & Communication leads the enterprise-wide strategy enablement agenda, ensuring that transformation initiatives are clearly understood, effectively adopted, and sustainably embedded across the organization.
This role partners closely with the VP of North American Strategy and Transformation, functional executives, and business unit leaders to design and deliver a comprehensive change and communication framework that aligns employees to the company’s strategic imperatives and drives engagement through every phase of execution.
The Director serves as a bridge between strategy and people, translating strategic priorities into clear narratives, engagement plans, and change roadmaps that accelerate adoption and deliver measurable business impact.
Responsibilities
- Design and lead the enterprise change management strategy to support rollout and adoption of strategic imperatives, transformation initiatives, and major organizational changes.
- Develop standardized change methodologies, tools, and templates that can be applied across functions, regions, and business units.
- Partner with initiative owners and transformation leads to embed change management plans into every major project charter and implementation plan.
- Conduct readiness and impact assessments; identify key risks and resistance points; and develop mitigation and reinforcement strategies.
- Establish metrics and feedback loops to measure adoption, engagement, and sustainment of initiatives.
- Develop and execute the strategic communication strategy for enterprise transformation, ensuring alignment and consistency across internal and external channels.
- Craft clear, inspiring messaging that translates complex strategies into accessible, actionable stories for leaders and employees.
- Partner with Corporate Communications, HR, and senior leaders to drive cascading communication plans that connect business priorities to team-level execution.
- Manage town halls, strategy roadshows, leader toolkits, and storytelling moments that reinforce transformation milestones.
- Act as a communication advisor to the CEO, CPO, and VP Strategy/Transformation for key enterprise messages.
- Serve as an enterprise advisor to senior executives on organizational readiness and employee sentiment.
- Collaborate with People Team, Strategy, and Transformation leaders to ensure change management is integrated into operating rhythms, talent planning, and leadership development.
- Partner with analytics teams to measure the effectiveness of communication and engagement efforts through surveys, pulse checks, and adoption metrics.
Qualifications
- 10+ years of experience in change management, strategic communication, or organizational development, with at least 5 years in a leadership role.
- Proven success leading enterprise-wide change and communication programs supporting transformation or strategy deployment.
- Deep understanding of change management frameworks (e.g., Prosci/ADKAR, Kotter) and the ability to tailor them to complex, matrixed organizations.
- Exceptional executive communication, storytelling, and influencing skills.
- Strong project management and organizational skills with a proven ability to juggle multiple priorities.
- Bachelor’s degree in Business, Communications, Organizational Development, or related field.
Preferred Qualifications
- Master’s degree (MBA, Organizational Leadership, or Communication).
- Prosci or comparable change management certification.
- Experience in large-scale transformation within multi-unit, retail, distribution, or field-based organizations.
- Familiarity with digital adoption, employee engagement analytics, and culture transformation programs.
Leadership Skills
- Embodies the following values: serve, perform, influence, respect, innovate, team.
- Effectively communicates by motivating and inspiring others through clear and proactive communication.
- Delivers results and drives customer success by committing and focusing on outcomes to deliver results and making the customer the center of decisions.
- Makes balanced decisions and thinks strategically by being a forward thinker.
Physical Demands / Working Environment
- Must be able to work in a corporate office setting.
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GPC conducts its business without regard to sex, race, creed, color, religion, marital status, national origin, citizenship status, age, pregnancy, sexual orientation, gender identity or expression, genetic information, disability, military status, status as a veteran, or any other protected characteristic. GPC's policy is to recruit, hire, train, promote, assign, transfer and terminate employees based on their own ability, achievement, experience and conduct and other legitimate business reasons.
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