Skip to main content

Search Jobs

Associate Product Specialist

Atlanta, Georgia; Remote

Job Type: Remote

Job Category: Marketing
Brand: NAPA Auto Parts
Job ID: R24_0000005411
Status: Full time

We're an organization of IT specialists, developers, salespeople, retail specialists, supply chain professionals, drivers and more. What binds us together is our passion for providing superior service to our clients, customers and teammates. Discover why GPC is the right place for you and your career.

Success Profile

What makes a successful employee at Corporate Headquarters? Check out the traits we’re looking for and see if you have the right mix.

  • Collaborative
  • Communicator
  • Good Listener
  • Problem-solver
  • Self-starter
  • Team player
GIF - Learn more about open positions at:

Employee Benefits

  • Medical, Dental, Vision, life and disability insurance, as well as campus health and wellness programs

  • Paid time off, eight company holidays and flexible work schedules available

  • Tuition Reimbursement and professional development opportunities

  • 401(k) Plan with competitive employer matching

  • Onsite cafeteria, coffee stations and break rooms

  • Employee discounts, including NAPA parts, entertainment, technology, appliances, event tickets and more

Job Description

Position Mission

The Product Specialist will provide technical product expertise, contributing to the strategic direction of the Category Managers and Directors strategies.  This role will understand the technical differences across private label and branded products to provide a full range offering to our customers.  In addition will work closely with supplier and manufacturer teams to bring the latest innovation, competitive intel, and end user insights back to the category team.  

Position Performance Metrics

Financial (to defined budgets):

  • APG and ASG Category Sales
  • POS Sales Out
  • APG and ASG gross profit (GP)


  • Adherence to Private Label product hierarchy / strategy
  • Product quality control
  • Packaging quality control


  • Support product development in line with the Category Manager’s strategy
  • Identify changing trends in End User needs and expectations of Private Label Product


  • Presents as a category expert with vast knowledge across the category from product benefits to top consumer needs to latest technology trends
  • Translates business requirements into technical specifications and vice versa.
  • Leverages market data and research to identify and develop new product opportunities for the category team
  • Supports product financial analysis to understand profitability of line extensions or new categories
  • Understands and clearly outlines product quality and feature differences to effectively build a “good, better, best” strategy for each subcategory
  • Creates and tracks design sprints for new product designs and sample reviews.
  • Establishes priorities across a brand or category’s innovation fields and provides clear direction to cross-functional support teams
  • Collaborates on sell story creation for customer facing presentations to support new product launches
  • Understands category segment annual P&L targets, consistently identifying opportunities to deliver against the aligned upon target
  • Executes against clear objectives from the category team and can articulate the category and segment vision for short and long-term success
  • Works with Category Teams to help manage all aspects of the product’s life cycle.

Core Competencies:

  • Demonstrate company values and lead by personal example
  • Focus on GPC core competencies
  • Commercial acumen
  • Customer oriented
  • Relationship builder
  • Communication
  • Influencing
  • Collaborative working
  • Decision making
  • Analytical thinking

Experience, Education, and Abilities:

  • Tertiary qualifications in business or related discipline
  • Sourcing
  • Negotiation
  • Project Management
  • Strong financial acumen
  • Work is performed in a typical office and retail store environment, along with travel to manufacturing facilities.  There may be exposure to noise, dust, fumes, or temperature shifts
  • Travel expected 40-50% of the time

Not the right fit?  Let us know you're interested in a future opportunity by joining our Talent Community onjobs.genpt.comor create an account to set up email alerts as new job postings become available that meet your interest!

GPC conducts its business without regard to sex, race, creed, color, religion, marital status, national origin, citizenship status, age, pregnancy, sexual orientation, gender identity or expression, genetic information, disability, military status, status as a veteran, or any other protected characteristic. GPC's policy is to recruit, hire, train, promote, assign, transfer and terminate employees based on their own ability, achievement, experience and conduct and other legitimate business reasons.

Genuine Voices

headshot of Beau Mitchell
quote mark

I would say this is the first job where I've felt cared about as a person and not an asset. I love the people and what I do.

Beau Mitchell GPC Accounts Receivable Specialist - Cash Apps

About the location

Find out what it's like to live and work in Atlanta, Georgia.

Explore the Area

Jobs for you

There are currently no GPC Headquarters jobs near you. View all GPC Headquarters jobs

There are currently no NAPA jobs near you. View all NAPA jobs

There are currently no Motion jobs near you. View all Motion jobs

Search All Jobs

Stay Connected Talent Community

Join our Talent Community to receive job alerts about opportunities you may be interested in!

Interested InSearch for a category and select one from the list of suggestions. Search for a location and select one from the list of suggestions. Click “Add” to create your job alert. To add another category or location, search for another category or location to Add.

By signing up, I acknowledge I have read the Genuine Parts Company privacy notice and I wish to receive email and SMS communications. I understand I can opt-out from receiving email and SMS communications at any time.

Already a member? Click here

to top